Most B2B companies waste half their paid ad budget showing ads to the wrong people like existing customers, open opportunities, or agencies who can’t buy.
This is incredible. Clay can do so much at both a broad and a narrow level. I've been using it to imitate what a classic decile analysis would entail and it's ability to enrich data quickly is groundbreaking. As a sales person, understanding a constantly evolving ICP has been a challenge in the past. It required a lot of manual inputs and additional research. Not anymore, Clay does what used to take 1-2 days in 1-2 hours.
What's the actual cost per outcome, though?
This is incredible. Clay can do so much at both a broad and a narrow level. I've been using it to imitate what a classic decile analysis would entail and it's ability to enrich data quickly is groundbreaking. As a sales person, understanding a constantly evolving ICP has been a challenge in the past. It required a lot of manual inputs and additional research. Not anymore, Clay does what used to take 1-2 days in 1-2 hours.
Clay is one of those tools that I’m glad exists <3
Would like to know more about clay
Sounds cool, especially having a dynamic exclusion list and matching personal and work emails. I guess this also works with HubSpot?